Privacy Policy

Last updated: August 2026

Home of Craft respects your privacy and is committed to handling personal information responsibly and in accordance with applicable South African data protection requirements, including the Protection of Personal Information Act, 2013 (“POPIA”).

This Privacy Policy explains what information Home of Craft may collect, why we collect it, how it may be used and the choices available to you.

1. Information We May Collect

Home of Craft may collect personal and business information when you use the website, contact us, subscribe to communications or submit a business listing.

This may include your name, email address, telephone or WhatsApp number, business name, business contact details, website and social media details, location information and any other information you choose to provide through our forms or communications.

Where a business listing includes information intended to help visitors contact or find the business, that information may be displayed publicly on Home of Craft.

2. How We Collect Information

Information may be collected when you:

submit a business listing;
complete a contact form;
subscribe to the Home of Craft newsletter;
communicate with Home of Craft by email or another communication channel; or
use or interact with the Home of Craft website.

Certain technical information may also be collected automatically by the website or services used to operate and secure it.

3. How We Use Information

Home of Craft may use information to:

create, review and manage business listings;
communicate with businesses and website visitors;
respond to enquiries and suggestions;
administer paid and free listing services;
send newsletters or other communications where appropriate;
operate, maintain and improve the website;
protect the website against fraud, spam, abuse and security threats;
comply with applicable legal and regulatory requirements; and
administer Home of Craft services and activities.

We will not use personal information for purposes that are materially incompatible with the reason it was originally collected unless permitted or required by law.

4. Business Listing Information

Businesses submitting a listing understand that certain information supplied for the listing is intended to be publicly displayed.

This may include the business name, description, photographs, logo, products or services, location, opening hours, website, social media profiles, telephone or WhatsApp details and other information selected for publication.

Information supplied for administrative purposes that is not intended for publication will not normally be displayed publicly.

5. Contact Forms

When you contact Home of Craft through the website, we may collect your name, email address and the information contained in your message.

This information will be used to respond to your enquiry and, where reasonably necessary, to maintain a record of the communication.

6. Newsletter and Email Communications

If you subscribe to the Home of Craft newsletter or other marketing communications, we may use the information you provide to send you news, discoveries, updates and other Home of Craft communications.

You may unsubscribe from marketing communications at any time by using the unsubscribe option provided in the communication or by contacting Home of Craft.

Transactional or administrative communications relating to a business listing or enquiry may still be sent where reasonably necessary.

7. Cookies and Technical Information

The Home of Craft website may use cookies and similar technologies required for website functionality, security, forms and other website features.

Technical information such as IP addresses, browser information, device information and website activity may be processed automatically by WordPress, hosting services, security tools or other services used to operate and protect the website.

Home of Craft may introduce additional analytics or website measurement tools in future. Where this materially changes the way personal information or cookies are used, this Privacy Policy will be updated and any additional consent mechanisms required by applicable law will be implemented.

8. Maps and Third-Party Content

Home of Craft may use third-party mapping or other embedded services to help visitors discover businesses and locations.

When interacting with these services, certain technical information may be processed by the relevant third-party provider in accordance with that provider’s own privacy practices.

9. Sharing of Information

Home of Craft does not sell personal information.

Information may be shared with trusted service providers where reasonably necessary to operate the website, provide services, process communications, maintain security or administer Home of Craft.

These may include website hosting, email, newsletter, website security, backup, form and mapping service providers.

Information may also be disclosed where required by law or where reasonably necessary to protect the rights, safety or legitimate interests of Home of Craft, its users or others.

10. Information Security

Home of Craft takes reasonable technical and organisational measures to protect personal information against loss, unauthorised access, misuse, alteration or disclosure.

However, no website, email system or method of electronic storage can be guaranteed to be completely secure.

11. Retention of Information

Personal information will be retained only for as long as reasonably necessary for the purpose for which it was collected, for legitimate business and administrative requirements, or as required by applicable law.

Information relating to expired or removed business listings may be retained where reasonably necessary for record-keeping, legal, accounting or administrative purposes.

12. Your Personal Information Rights

Subject to applicable South African law, you may have the right to request access to personal information Home of Craft holds about you, request that inaccurate information be corrected, request deletion of information where appropriate, object to certain processing, or withdraw consent where processing is based on consent.

Requests concerning personal information may be sent to:

Email: hello@homeofcraft.co.za

We may need to verify your identity before completing certain requests.

13. Links to Other Websites

Home of Craft contains links to independent businesses, social media platforms, booking services, online shops and other third-party websites.

Home of Craft is not responsible for the privacy practices, security or content of external websites. Visitors should review the relevant third party’s privacy information when using those services.

14. Children’s Information

Home of Craft is not designed specifically to collect personal information from children.

Where we become aware that personal information relating to a child has been submitted without appropriate authority or a lawful basis, we may remove the information where appropriate.

15. Changes to This Privacy Policy

Home of Craft may update this Privacy Policy from time to time as the website, services or legal requirements develop.

The current version will be published on the Home of Craft website together with the date it was last updated.

16. Contact

Questions, requests or concerns regarding privacy or personal information can be sent to:

Home of Craft
Email: hello@homeofcraft.co.za
Website: www.homeofcraft.co.za